Liverpool’s blockbuster kit deal with adidas came into effect on Aug. 1 as the club finally unveiled their new home and away shirts for 2025–26.
The Reds have twice partnered with adidas previously, first between 1985 and 1996, before returning to the sportswear Goliath between 2006 and 2012. Liverpool had most recently been supplied by Nike but that agreement lasted for just five years.
Liverpool are set to profit massively off their new arrangement with Adidas, who currently provide kits for Arsenal, Manchester United, Real Madrid and Bayern Munich among others.
But just how much will Liverpool earn from their new kit deal?






